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Showing posts from October, 2022

Protect, Detect, and Respond in Minutes

But, of course, the convenience of connected data also means threats from bad actors can do a lot of damage. Cybersecurity initiatives are essential to protecting our data and thus, our way of life. In his March 31, 2021 speech, Secretary Mayorkas stressed the need for senior leaders to focus on strategic, on-the-horizon challenges and emerging technology. He specifically highlighted the importance of the transition to post-quantum encryption algorithms pointing out that the transition is as much dependent on the development of such algorithms as it is on their adoption. While the former is already ongoing, planning for the latter remains in its infancy. The government and industry must prepare for it now to protect the confidentiality of data that already exists today and remains sensitive in the future. They may exist for many reasons, including by original design or poor configuration. They may have been added by an authorized party to allow some legitimate access, or by an atta...

The 10 Best Online Courses on Digital Marketing Free & Paid

The digital marketing team for an activewear company may produce a piece about what features you need from a running shoe, as opposed to what you need if you focus on strength training. Looking at this content, the buyer determines they need a pair of running shoes that meets that criteria. Another piece of content might show the most popular running shoes and their price points. Live streaming offers a viewing experience that puts them closer to the action. Green marketing, also called “eco-marketing” or environmental marketing,” is the practice of developing Digtal Marketinf and advertising products based on their real or perceived environmental sustainability. The launch of voice assistants has disrupted more than the search engine world. Marketers tend to look at the last search and attribute all of the effectiveness of this. This, in turn, disregards other marketing efforts, which establish brand value within the consumer's mind. ComScore determined through drawing on da...